In this practical webinar, you will receive essential tips on how to change antiquated attitudes toward the HR profession and navigate employee, organizational, workplace knowledge, and expertise in ways that benefit your company and employees. Among other things, you will address strategy, direction, and compliance issues that are crucial to the success of every business.

Upon course completion, you will be able to:

  • Identify how your HR unit may currently be perceived/misperceived by your workforce
  • Recognize the similarities and differences of exerting an HR “police” presence vs. maintaining an HR “publicist” or partner influence
  • Address the current development of competencies in the HR field and determine the most impactful way to use your role and responsibilities to guide the perception
  • Establish the best approach to display HR and business acumen within your organization
  • Analyze what your HR unit needs to acquire the maximum support and backing from your workers and leaders
Faculty Member
Tonya Thurman

Ms. Tonya Thurman, MOL, PHR, SHRM-CP, CCM is a leader with more than 15 years of expertise in her field. She has advised organizations across a variety of industries on employee counseling and coaching, training and compliance, leadership development, corporate culture, and change management. Ms. Thurman holds undergraduate and graduate degrees in business administration and organizational leadership from University of Northwestern – Saint Paul. She is a certified as a SHRM-CP through the Society for Human Resource Management, a Professional in Human Resources through the HR Certification Institute, and a Certified Conflict Manager through the Management and Strategy Institute.

HR Credits

Credit Value Type Format
HRCI 1.25 General
SHRM 1.25 On-Demand/Recording

100% of attendees recommend this webinar

4 out of 5 stars
from 3 customer reviews


4 out of 5

The speaker was engaging. I really liked how she tied in the SHRM competencies into her presentation.

Kate C.


5 out of 5

The presenter was clear and knowledgeable about the subject. Her cadence was good, however, she said “um” and “you know” a quite a bit, and it was a little distracting. I especially liked how the presenter took the Police/Publicist HR qualities and used the SHRM Body of Knowledge to give real life examples of what I should aim to practice.

Linda B.


4 out of 5

Paula K.

What is a webinar?

A webinar is simply a seminar that you attend online. You either watch a live video feed of the speaker or listen to the speaker through your computer, tablet or phone’s audio.  You see the speaker’s slides, videos, and other presentation materials on your screen.

Can I ask questions during the webinar?

Yes. During the live webinar, you may submit questions and comments and the speaker will respond verbally. For a recorded webinar, your questions will be emailed to the speaker. You will typically receive a response from the speaker within two business days.

Can I attend using a tablet or smartphone?

Yes. You may attend a webinar using a computer, tablet or smartphone.

If I can’t attend a webinar live, can I view the recording later?

Yes. Shortly after each live program ends, we send all webinar registrants a link to the webinar recording. You can view the recording as many times as you like after the live webinar for up to 12 months.

What is an on-demand webinar?

An on-demand webinar is a previously recorded webinar that you may view at any time after your purchase for up to 12 months.

Can I stop a recorded webinar and start it later at the same point?

You can stop a recording and later log back in and navigate to any point in the webinar. The system will not force you to view the entire recording from start to finish.

Can I listen to recorded webinars on a tablet or smartphone?

Yes. You will be able to listen to any of our on-demand webinars on your computer, tablet, or smartphone.

Do the webinars qualify for Continuing Education Credit?

Almost all of our webinars are approved for continuing education credit, including CLE (in all states), CCB, CPE, HRCI, IRS and SHRM credit.  Unlike many providers, we don’t charge you any additional fee to process your credit.  If you have specific questions, please call us at 703-372-0550 or contact us.

Can I still receive Continuing Education Credits if I view the webinar recording instead of the live presentation?

In most cases, the answer is yes. Recorded webinars are not eligible for CLE credit in the following states: AR, KS, MS, NE, and RI. In all other jurisdictions, recorded programs are eligible for credit. In addition, CPE credit is not available for recorded webinars. Please note that recorded webinars are only eligible for a certain period of time based on the jurisdiction. To ask about your specific type of Continuing Education Credit or the requirements in your jurisdiction, please call us at 703-372-0550 or contact us.

Will I receive a certificate of completion after the course?

Yes. A certificate of completion will automatically be uploaded to your Clear Law Institute account after completing the live or on-demand webinar.

Do I need to be a member to receive a certificate of completion?

No. An account will automatically be created for you when registering for a webinar. You will then be able to access your certificate of completion after completing a webinar.

How do I determine my states’s CLE requirements.

Please find your state listed here with instructions for calculating the number of credits in your state.

How will I submit my attendance to receive CLE credit in my state?

Please find your state listed here with instructions for confirming your CLE attendance.

How does the money-back guarantee work?

Clear Law Institute stands behind all of its courses with a no-risk, money-back guarantee. If you are not satisfied with the quality of a webinar, we will fully refund your money—no questions asked. If you purchase an annual all-access membership, you can cancel within 14 days for a full refund.

per person