Whether you are just starting out, forming your own firm after years of practice, going into or leaving an in-house position, or just want to grow your book of business ethically, you will learn how to build a profitable practice while avoiding any ethical missteps. If your firm has a marketing department, you will learn to use it more effectively. Most attorneys haven’t been in sales or business development before practicing; few law schools treat this critical subject. This webinar will provide you with practical steps for building your practice and will address the rules of professional conduct that apply when networking and marketing yourself through other means, such as via social media, publications and speaking engagements, among others. Among other things, you will learn how to:

  • Identify the best opportunities – via economics and demographics – to build and retain a profitable client base
  • Establish yourself as the thought leader/go-to lawyer in your practice area
  • Know where to network to build a referral system;
  • Acquire speaking engagements, publishing opportunities and media coverage
  • Use social marketing effectively
  • Build your team by delegating effectively and safely, and by selecting the best people and advisors
  • Identify the technology you need to run a successful practice
Faculty Member
Christine Filip
Business Development Partners (“BDP”)

Christine S. Filip, Esq., President, Business Development Partners (“BDP”). Chris began her career at IBM in sales and left corporate life as the general manager of a division and attended law school. She has been centrally involved in law firm marketing for over 25 years in her own firms and in-house assignments. Filip is the author and editor of Effective Marketing for Lawyers (2nd Ed. 2006, NYSBA) and has published hundreds of articles on marketing, business development and price negotiations. She has a B.A., magna cum laude, from the University of Rhode Island; an M.Ed. from Eastern New Mexico University; and a Juris Doctor from Suffolk University Law School.

Faculty Member
Paul Pinkman
Pinkman Creative Design, LLC

Paul Pinkman began his career in advertising in New York City. As an associate Art Director at Cathy Cash Spellman Agency and a Creative Director at Rixima, Inc., he specialized in consumer goods packaging with a focus on cosmetics and fragrance of brands everyone knows. Mr. Pinkman started his current company, Paul Pinkman Creative Design, LLC in 2006. Pinkman Creative focuses on web design and digital marketing for small and mid-size businesses. Mr. Pinkman graduated with a degree in Fine Art and Art History from Seton Hall University and went on to graduate studies in Art History at Rutgers University in New Brunswick.

CLE Credits (Law)

Credit Value Type Format
NALA - - Credit not available
NFPA - - Credit not available
AL 1.3 Ethics
On-Demand/Recording
AK 1.25 Ethics
On-Demand/Recording
AR Not Available Ethics
On-Demand/Recording
AZ 1.25 Ethics
On-Demand/Recording
CA 1.25 Ethics
On-Demand/Recording
CO 1.5 Ethics
On-Demand/Recording
CT 1.25 Ethics
On-Demand/Recording
DE 1.3 Ethics
On-Demand/Recording
FL 1.5 Ethics
On-Demand/Recording
GA 1.3 On-Demand/Recording
HI 1.25 Ethics
On-Demand/Recording
IA 1.25 Ethics
On-Demand/Recording
ID 1.25 Ethics
On-Demand/Recording
IL 1.25 Ethics
On-Demand/Recording
IN 1.3 Ethics
On-Demand/Recording
KS Not Available Ethics
On-Demand/Recording
KY 1.25 Ethics
On-Demand/Recording
LA 1.3 Ethics
On-Demand/Recording
ME 1.25 Ethics
On-Demand/Recording
MN 1.25 Ethics
On-Demand/Recording
MO 1.5 Ethics
On-Demand/Recording
MS Not Available Ethics
On-Demand/Recording
MT 1.25 Ethics
On-Demand/Recording
NC 1.25 Ethics
On-Demand/Recording
ND 1.25 Ethics
On-Demand/Recording
NE 1.3 Ethics
On-Demand/Recording
NH 1.25 Ethics
On-Demand/Recording
NJ 1.5 Ethics
On-Demand/Recording
NM 1.2 Ethics
On-Demand/Recording
NV 1 Ethics
On-Demand/Recording
NY 1.5 Law Practice Management (NY)
On-Demand/Recording
OH 1.25 Ethics
On-Demand/Recording
OK 1.5 Ethics
On-Demand/Recording
OR 1.25 Ethics
On-Demand/Recording
PA 1 Ethics
On-Demand/Recording
RI 1.5 Ethics
On-Demand/Recording
SC Not Available Ethics
On-Demand/Recording
TN 1.25 Ethics
On-Demand/Recording
TX 1.25 Ethics
On-Demand/Recording
UT 1 Ethics
On-Demand/Recording
VA Not Available Ethics
On-Demand/Recording
VT 1.25 Ethics
On-Demand/Recording
WA 1.25 Ethics
On-Demand/Recording
WI 1.5 Ethics
On-Demand/Recording
WV 1.5 Ethics
On-Demand/Recording
WY 1.25 Ethics
On-Demand/Recording

In some CLE states, the course will be submitted to the bar after you register. If for any reason the course is not approved, we will fully refund your registration fee. If a state is listed on this course, then we are confident the course fits that state's standards and already is or will be approved for credit.

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What is a webinar?

A webinar is simply a seminar that you attend online. You either watch a live video feed of the speaker or listen to the speaker through your computer, tablet or phone’s audio.  You see the speaker’s slides, videos, and other presentation materials on your screen.

Can I ask questions during the webinar?

Yes. During the live webinar, you may submit questions and comments and the speaker will respond verbally. For a recorded webinar, your questions will be emailed to the speaker. You will typically receive a response from the speaker within two business days.

Can I attend using a tablet or smartphone?

Yes. You may attend a webinar using a computer, tablet or smartphone.

If I can’t attend a webinar live, can I view the recording later?

Yes. Shortly after each live program ends, we send all webinar registrants a link to the webinar recording. You can view the recording as many times as you like after the live webinar for up to 12 months.

What is an on-demand webinar?

An on-demand webinar is a previously recorded webinar that you may view at any time after your purchase for up to 12 months.

Can I stop a recorded webinar and start it later at the same point?

You can stop a recording and later log back in and navigate to any point in the webinar. The system will not force you to view the entire recording from start to finish.

Can I listen to recorded webinars on a tablet or smartphone?

Yes. You will be able to listen to any of our on-demand webinars on your computer, tablet, or smartphone.

Do the webinars qualify for Continuing Education Credit?

Almost all of our webinars are approved for continuing education credit, including CLE (in all states), CCB, CPE, HRCI, IRS and SHRM credit.  Unlike many providers, we don’t charge you any additional fee to process your credit.  If you have specific questions, please call us at 703-372-0550 or contact us.

Can I still receive Continuing Education Credits if I view the webinar recording instead of the live presentation?

In most cases, the answer is yes. Recorded webinars are not eligible for CLE credit in the following states: AR, KS, MS, NE, and RI. In all other jurisdictions, recorded programs are eligible for credit. In addition, CPE credit is not available for recorded webinars. Please note that recorded webinars are only eligible for a certain period of time based on the jurisdiction. To ask about your specific type of Continuing Education Credit or the requirements in your jurisdiction, please call us at 703-372-0550 or contact us.

Will I receive a certificate of completion after the course?

Yes. A certificate of completion will automatically be uploaded to your Clear Law Institute account after completing the live or on-demand webinar.

Do I need to be a member to receive a certificate of completion?

No. An account will automatically be created for you when registering for a webinar. You will then be able to access your certificate of completion after completing a webinar.

How do I determine my states’s CLE requirements.

Please find your state listed here with instructions for calculating the number of credits in your state.

How will I submit my attendance to receive CLE credit in my state?

Please find your state listed here with instructions for confirming your CLE attendance.

How does the money-back guarantee work?

Clear Law Institute stands behind all of its courses with a no-risk, money-back guarantee. If you are not satisfied with the quality of a webinar, we will fully refund your money—no questions asked. If you purchase an annual all-access membership, you can cancel within 14 days for a full refund.

$199
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